Hawke’s Bay producers based close to the Gimblett Gravels in ‘The Triangle’ are planning to group together to gain international recognition for their terroir.
While still embryonic, producers including Bridge Pa and Alpha Domus aim to form a ‘Triangle’ association to compete with their well-known neighbours Gimblett Gravels.
Paul Ham, Managing Director at Alpha Domus, said, “We are constantly bombarded with Gimblett Gravels. I’m not complaining about it but it’s up to us to be proactive. Across the road from the Gravels we have this triangle sub-region which offers something else.â€
“People have heard all about Gimblett Gravels and they are looking for what’s next from Hawke’s Bay, so we have a great opportunity to get some traction,†he added.
The Triangle – also known as the Ngatarawa or Bridge Pa triangle – first needs to settle on one name for the area and define its boundaries. It lies around one kilometre from the Gimblett Gravels, on the same former river bed but with a clay and sandy top soil. The wines are similar in style to the Gravels but Stephen Daysh, director of Bridge Pa, claims, “The Triangle fruit isn’t as dense or heavy as Gimblett Gravels but is a little more lifted and perfumed.â€
This is not the first time people have talked about defining the area but it has not yet come to fruition. It is likely to come against some opposition from other Hawke’s Bay producers and the regional association, which aims to promote the region as a whole. Let’s face it, most consumers don’t even where New Zealand is, let alone Hawke’s Bay! However, in the fine wine market the Gravels have already started to gain recognition and the producers shouldn’t just sit and watch while they run away with all the headlines.
Other vineyard owners in the Triangle include Ta Mata, Sileni, Matua and Church Road.
