You’d think a company that’s made a €1.05 billion profit (+53%) in the past six months would be able to spell its own name correctly but then again, money doesn’t buy you intelligence.
So, when Louis Vuitton Moet Hennessy (LVMH), spelled their Cognac arm ‘Hennessey’ on the first line of its first half results, I just had to pull them up about it.
The corridors of power at LVMH are long and winding and you’d expect the press release they sent out with their results would have been read and read again before the send button was pushed.
So, it’s the hall of shame for them this week. Not that they’ll care: they’re laughing all the way to the bank.
I may be poor but at least I can spell my name: Rebecca Elizabeth Gibb. See?!
Oh, and can anyone tell me why Louis Vuitton Moet Hennessy is now being referred to as Moet Hennessy Louis Vuitton despite still being referred to as LVMH? Surely, it should be MHLV?
