Cast your minds back to the start of the year. Yes, I know it’s difficult and some of us can’t remember what happened yesterday but you may recall a premium winemaking group lauching: The Specialist Winegrowers of New Zealand.
Sauvignon Blanc accounts for 80% of the wine that leaves Kiwi ports yet the Specialists didn’t have a Savvy in their portfolio, claiming there were few producers who specialised solely in the variety.
It’s also a price-sensitive variety, as Chris Canning of The Hay Paddock, told me in an article for decanter.com ‘Sauvignon Blanc is such a cut-throat market.’
‘There was a little prejudice toward the variety. We want to decouple ourselves from the New Zealand wine brand image that is slanted toward Sauvignon Blanc,’ he said back in January.
However, the group’s tune has changed – they have just announced Marlborough’s Fairbourne Estate will be the sixth member of the Specialists, dedicated to Sauvignon Blanc.
According to the press release, Fairbourne has been on the Marlborough Sauvignon Blanc scene since the early 1990’s. Embarrassingly, I have never visited them, tried their wines and heard very little about them, so I can’t tell you whether they are any good! I will endeavour to change that.
Fairbourne joins Waiheke-based The Hay Paddock and Destiny Bay; fizz producers No.1 Family Estate; Gewurztraminer specialists Vinoptima and, Wooing Tree from Central Otago.