Winefuture moves to Hong Kong in November 2011
I sincerely hope the second edition of this conference is better than the first, as I would have been seriously pissed off if I had spent more than 700 euro on a ticket to Winefuture in Rioja.
I also hope that the conference addresses the future rather than having allowing speakers to unabashedly promote their company – Xavier Pages, CEO at Codorniu told us about his grandfather and the history of the company for the first ten minutes before he actually got to something interesting. And while I like Stephen Spurrier his speech on the future of wine writing was a Decanter advertorial. Nevertheless he has been invited to speak again.
Similarly Mel Dick of Southern Wine and Spirits stood up and told us about a wine event in Florida experiencing great weather. Strike me down, he’s been invited back to speak too.
If Winefuture is to be a success this time, it must run on time, those speaking should have their speeches checked before they start doing a personal PR campaign, there should be some speakers who represent the future of the wine industry, and wi-fi access must be available. It’s not much to ask. Let’s hope they can get it right second time around.
