I once dropped a jar of beetroot on a friend of a friend’s floor, and have never been allowed to forget it.
Spilling red wine can be equally calamitous, and the latest red wine spill has turned into a You’ve Been Framed slick. A liquor store in Wisconsin was left trying to stem a red wine tide when a 78ft long shelving unit, holding a total of 6,810 bottles of wine and champagne smashed to the floor.
Unfortunately it’s not enough to get rid of the world’s oversupply: excess production stands at 30 million hectolitres each year (OIV, 2008) but every little helps!
Perhaps the crash had something to do with the shelves, which were more than 30 years old, showing they don’t improve with age.